INSTAGRAM MARKETING FOR CREATIVE PROFESSIONALS
In the first installment of my Instagram course, I discuss why you should even care about social media (especially as an artist), and why Instagram is my marketing tool of choice. I also list the 5 things you need to ask yourself in order to up an Instagram account that best represents you and your work.
In the second installment, I cover everything you need to know when creating your account, including: setting up your profile, posting photos and writing captions that facilitate quality engagement and build solid relationships with your followers.
In the final installment, I discuss methods of organic follower growth and interaction, as well as a few tips to keep in mind when running Instagram ads. I also ramble about probably embarrassing my neighbors and my cross-eyed dog pretending to be deaf.